Because great conversations can change the world

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What is face-to-face fundraising?

Face-to-face fundraising enables meaningful change for charities and allows some of the most important work in New Zealand and across the world to be done.

How does this happen?

It provides individuals with a trusted way to contribute financially to New Zealand charities, allowing them to carry out vital services for local communities across New Zealand and the world while working to solve some of the greatest social, environmental, and global issues.

Face-to-face fundraising is one of the most personal forms of fundraising and is when a fundraiser talks directly to a member of the public about making a regular donation to support a charity.

Face-to-face fundraising allows some of the most important work in New Zealand and the world to be done. It facilitates funds to make a difference in the lives of hundreds of millions of people, animals and the environment worldwide.

All charities carrying out face-to-face fundraising should be a member of the PFRA and are committed to following the strict code of conduct.

Impact of Face-to-face fundraising

$49M

Received by charities via face-to-face fundraising in 2023.

65K

New Zealanders signed up to regularly support a charity in 2023.

718K

People have signed up over the last 10 years.

$582M

Received by chosen causes through this type of fundraising.

Our approach to regulation

In our approach to regulation we collaborate with members, local councils, business associations and government. We do this to protect the long term sustainability of public fundraising.

Regulate Face-to-Face Fundraising Set professional standards We set the Code of Conduct for Face to Face Fundraising and Charity Street Trading that members adhere to. Inform & educate We collaborate with industry experts to deliver fit-for-purpose resources that create sustainable fundraising outcomes, providing public with trust and confidence in charity fundraising.  Member accreditation We check members adherence to the Code of Conduct and that industry best practice standards are demonstrated in both policy 
and practice. Monitor & promote compliance We monitor and promote high standards of fundraiser compliance to the Code of Conduct, and ensure fundraising sites are fairly rosters and rested. Inquire & investigate We thoroughly investigate and manage complaints from public, 
site managers, members, and fundraisers through our 
complaints process. Accountability We hold members accountable for breaches to the Code of Conduct by issuing fines, penalties, and de-registration for serious misconduct. Set the professional standards Make sure guidelines are followed for Face-to-Face Fundraising and Charity Street Trading Codes of Conduct and rule books. Inform & educate We collaborate with industry expertise to deliver fit-for-purpose and accessible resources that strengthen fundraising programmes and provide the public with trust & confidence in charity fundraising. Member accreditation Demonstrates members adherence to the Code of Conduct and industry best practice standards and provides evidence of how polices are used in practice. Monitor & promote compliance Ensure sites are fairly rostered and rested through location management. High standards of fundraiser compliance to the Code of Conduct. Inquire & investigate Thoroughly investigate and manage complaints from public, site managers, members, and fundraisers. Accountability Hold members accountable for misconduct and breaches by issuing fines, penalties, and de-registration for serious misconduct. Regulate Face-to-Face Fundraising
Here's what you can expect from our member's Fundraisers
Seen a fundraiser in your local area?

Our members

39 charities and suppliers operate within the PFRA. Any organisation conducting face-to-face fundraising in New Zealand should be a member of the PFRA.

Learn more about Our members
28 charities
Amnesty International NZ logo
Barnardos logo
Blind Low Vision NZ logo
Breast Cancer Foundation logo
Burnett Foundation Aotearoa logo
Cancer Society logo
CCS Disability Action logo
Family for Every Child logo
Forest & Bird logo
Hato Hone St John logo
Heart Foundation logo
IHC logo
Make-A-Wish logo
Médecins Sans Frontières logo
Mental Health Foundation logo
New Zealand for UNHCR logo
New Zealand Red Cross logo
Oxfam Aotearoa logo
Presbyterian Support Upper South Island logo
Save the Children logo
SPCA logo
Starship Foundation logo
Surf Life Saving New Zealand logo
The Fred Hollows Foundation NZ logo
Unicef Aotearoa logo
Wellington Hospital Foundation logo
World Animal Protection logo
World Vision logo
17 agencies
Aida For Good logo
Community Solutions logo
Core Fundraising logo
Cornucopia Fundraising logo
Cornucopia PO logo
First Purpose logo
Fundamental Worldwide logo
GIG logo
Mindset Marketing logo
Mondial Fundraising logo
Public Outreach logo
Raisers Hub logo
Surge Direct logo
The Fundraising Company logo
Think Marketing logo
Unity4 logo
Xplore Services logo

Feedback or complaints?

Have you seen or experienced any behaviour from a face-to-face fundraiser that you feel doesn’t reflect our code of conduct?

We take complaints seriously and use suggestions to learn and improve our professional standards. Feel free to leave feedback or call us.